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User Interfaces and How People Think, Jeff Mau
(Audio generously recorded and processed by Nikolai Fetissov)
"User Interfaces and How People Think" will introduce concepts of designing software for different users by observing how they think about and do what they do. While much of design today focuses on the front-end of computer systems, there is opportunity to innovate in every area where a human interacts with software.About the speaker:
Jeffery Mau is a user experience designer with the leading business and technology consulting firm Sapient. He has helped clients create great customer experiences in the financial services, education, entertainment and telecommunications industries. With a passion for connecting people with technology, Jeff specializes in Information Architecture and Business Strategy. Jeff holds a Masters in Design from the IIT Institute of Design in Chicago, Illinois.